HOW YOUR
FEED WORKS

Before the feed shows you anything, it builds a picture of what you're into — from the profiles you follow: their categories, subcategories and tags.

Nothing is bought or guessed. Your taste is earned one follow at a time, and it changes the moment your follows do.

Every candidate profile collects points for the things it has in common with you:

• Same world — the profile sits in a category you already follow.
• Closer matches — the same subcategory, or overlapping tags.
• You asked for more — your 'show more like this' requests jump it up.
• You asked for less — your 'show less' pushes it down.
• Trust — verified and featured badges count.
• Popularity — how many fans it has.
• Freshness — profiles updated in the last few days get a nudge.

We keep the exact math internal so we can keep tuning it for everyone — but the ingredients are all here, and that's the part that matters to you.

The small coloured label on each card is the feed being honest with you:

• Top Match — Closest to what you already fan and follow.
• Great Match — Same world, new faces.
• Suggested — Worth a look based on your activity.

No label at all? The feed is just introducing you to something new. Nothing wrong with that.

The row of buttons sitting right under the header on Home. They work like filters. Trending, For You and All always come first, in that order. After that come yours — the categories, subcategories and tags you actually engage with, counted from the profiles you follow.

Ask for "show more" of something and its button jumps ahead of the counted ones. The bar never grows past 14 buttons, anything too similar to another merges into one, and anything you've said "show less" to stays off the bar completely.

The circles at the top of Home and Discover. Anyone can pay to lead the row — and paid spots are always labelled, so you always know what's earned and what's bought. Behind them: profiles featured on merit, most recently updated first.

The ring around each circle means something too — memorial, unclaimed, promoted, active. There's a legend inside the app.

And hiding always wins: hide or block anyone and they're gone from the featured row for you — even if they paid.

Sometimes you want the volume down. Focus Mode is a switch — it removes news and politics entirely and keeps learning and education, but it doesn't re-rank anything. It's a filter, not a second algorithm.

Your match points are ignored while it's on, and your hidden profiles still stay hidden.

Every ranking above is something you can change, without asking anyone:

• Show more / show less — long-press any card in your feed.
• Hide — removes a profile from your feeds, featured row included.
• Unfollow — your taste profile updates instantly.
• Focus Mode — the quiet switch, top of Home.

There's no hidden tuning you can't reach. If the feed shows you something, you can tell it why.